Privacy Policy

EFFECTIVE DATE: August 14, 2026

At Purdy Girl, we value your privacy and are committed to protecting your personal information.

1. Information We Collect

Personal Identifiers: Name, email address, phone number, shipping and billing addresses
Payment Information: Credit/debit card numbers and billing details (processed securely)
Account Information: Username and password if you create an account
Order History: Products you have purchased and order details
Device & Browsing Data: IP address, browser type, operating system, device identifiers, and pages visited
Communication Data: Messages, emails, and other correspondence you send us

2. Personal Information Sources

Directly from you — When you place an order, create an account, or contact us
Automatically — Through cookies and analytics tools when you browse our website
Third-party services — From payment processors, shipping carriers, and marketing platforms

3. How We Use Your Information

Process and fulfill your orders, including shipping and delivery
Send order confirmations, shipping updates, and customer service communications
Provide customer support and respond to your inquiries
Improve our website, products, and services
Personalize your shopping experience
Send promotional emails and marketing communications (with your consent)
Detect and prevent fraud and unauthorized access
Comply with legal obligations

4. How We Disclose Personal Information

We do not sell your personal information. We may share it with:

Payment Processors — To securely process transactions
Shipping Carriers — To deliver your orders (e.g., UPS)
Technology Providers — Website hosting, analytics, and email marketing platforms
Legal Authorities — When required by law or legal proceedings

5. Data Security & Retention

We implement SSL/TLS encryption, secure servers, access controls, and PCI DSS compliance. We retain personal data for as long as necessary to fulfill our purposes, typically up to 5 years for tax and compliance.